Flipkart's Microdrama Bet: What Video Commerce Means for India's Small Businesses
Posted on 8th Sep 2026 08:50:25 in Business, Digital Marketing
Tagged as: Flipkart, microdramas, video commerce, e-commerce India, SME digital marketing
Flipkart has quietly added a Drama tab to its shopping app, betting that scripted short stories can sell products. What India's microdrama boom means for small businesses.
Flipkart Enters Food Delivery at 10% Commission on ONDC: What It Means for India's Restaurants
Posted on 4th Sep 2026 06:12:29 in Business, Digital Marketing
Tagged as: food delivery, ONDC, Flipkart, restaurants, SME growth
Walmart-owned Flipkart is rolling out an ONDC-powered food delivery service in Bengaluru with a restaurant commission of around 10 percent, far below the 16-30 percent charged by incumbents. Here is what the shift means for restaurant owners and food SMEs across India.
Festive Season 2026: How India's Small Sellers Can Win the Amazon vs Flipkart Sales War
Posted on 23rd Aug 2026 15:26:22 in Business, Digital Marketing
Tagged as: ecommerce, festive sale, Amazon, Flipkart, small business India, online sellers
Amazon's Great Freedom Sale is already live and the festive season war between Amazon and Flipkart is weeks away. Here is what small sellers in India should do right now to prepare.